Privacy Policy
PRIVACY POLICY
Effective Date: [ June 5, 2025]
Last Updated: [June 5, 2025]
1. Who We Are
Heiyo Inc. ("we", "us", or "our") operates https://www.heiyoxq.com (the "Site").
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Contact: heiyo@hsinchitek.com
2. Data We Collect
Category | Purpose | Examples |
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Identifiers | Order processing, account creation | Name, email, shipping/billing address |
Commercial Data | Payment verification, returns | Order history, product preferences |
Technical Data | Site functionality optimization | IP address, device type, browser cookies |
Usage Data | Marketing analytics | Page views, clickstream data (via GA4) |
Inference Data | Personalization (opt-in required) | AI-generated product recommendations |
🔹 Sensitive Data Notice: We never collect:
Government IDs (e.g., SSN, passport)
Biometric data (e.g., facial recognition)
Health information
3. How We Use Your Data
Purpose | Legal Basis (GDPR) |
---|---|
Fulfill orders & process returns | Contractual necessity |
Send transactional emails | Legitimate interests |
Prevent fraud & security risks | Legal obligation |
Personalized ads (opt-in) | Consent |
Improve products via AI analytics | Legitimate interests |
4. Data Sharing & Third Parties
We share data only with:
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Payment Processors:
Shopify Payments (PCI-DSS certified) – Shares: Order total, email
PayPal (EU-US DPF certified) – Shares: Billing address -
Shipping Carriers:
UPS/FedEx – Shares: Delivery address, phone (deleted after 90 days) -
Marketing Services:
Google Analytics 4 (IP anonymization enabled)
Meta Ads (data hashing applied)
No sale/sharing for cross-context behavioral advertising (CCPA compliant).
5. International Data Transfers
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EU → US: Under EU-US Data Privacy Framework certification.
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UK → US: Under UK Extension to the EU-US DPF.
6. Your Rights
Email heiyo@hsinchitek.com to request data copy | |
Deletion | Submit request via [在线请求表单链接] |
Correction | Update account details in "My Profile" |
Opt-Out of Sale/Sharing | Click "Do Not Sell My Personal Information" in footer |
Withdraw Consent | Toggle off in "Cookie Settings" at any time |
🔹 We respond within 30 days (GDPR) / 45 days (CCPA).
7. Cookies & Tracking Technologies
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Essential Cookies: Always active (e.g., shopping cart functionality).
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Analytics/Marketing Cookies: Enabled only with consent via:
Cookie Settings Center
To opt out globally:
8. Children’s Privacy
We do not target or collect data from children under 16.
If we learn that a child’s data was submitted, we will delete it immediately.
9. Security Measures
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Encryption: SSL/TLS for data in transit; AES-256 for data at rest.
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Access Control: Role-based permissions + 2FA for staff.
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Breach Response: Notify regulators within 72 hours, users if high risk.
10. Policy Updates
We will notify you of material changes (e.g., new data uses) via:
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Email 30 days prior
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Site banner with summary & link to [Archive of historical versions]
Minor updates are reflected in the "Last Updated" date above.
11. Contact & Dispute Resolution
US Legal Requests: legal@heiyo.com